Philips - Way of work
World leader in male grooming
Philips, approached Dot Connectors to join the transformation team for over a year to achieve consistency in their
on-pack images, online assets, and (e-tailer) videos.
Wouldn't it be great if you could create content once and develop a way of work based on re-using instead of re-creating? Rolled out in all Philips countries around the globe, standardizing the way of work during content creation.
We have been focusing on budget savings, shorter throughput times, and CGI workload pipelines, including production automation and templating.
Niels's role in Production Strategy Budgeting. Scheduling. Project Leadership. Creative Support. Connecting the Dots. Talent Sourcing. Project Management.
Philips - Garement Care
Next to developing an updated way of work for Philips Grooming, Philips Garement Care asked me to be project lead developing the new 'look book', including the first series of product photography and films. A staggering list of over 200 assets to be produced and used globally, from .com to local webshops and packaging.
Working closely with Philips’ in-house brand desk and art directors, I ensured the fulfillment of all their requirements. As the production lead, my task was to liaise between Philips Brand, Philips Marketing, and Philips Preferred Production Partners, resulting in a strictly coordinated week of shooting all devices and upgrading the content on all touchpoints from a single shoot.